E-commerce Shopping Habits >> Gender shopping from smartphones is nearly equal, according to Business Insider. Men shop from their handsets 22% of time as compared to women, who shop on the gadgets 18% of the time. Oddly enough, the tablet is the most valuable device for conversions, says Adobe, with consumers buying three times as often from a tablet over a smartphone. What’s more, tablet shoppers will spend 50% more than desktop users on a purchase.

Interestingly enough, one in four online shoppers is 54 or older, says Business Insider, narrowing the gap between generational spending. But, the report also inflects that men between the ages of 18-34 are the most likely demographic to make an online purchase, followed by males between the ages of 35 and 64, and females between the ages of 18 and 34, and females between the ages of 35 and 64.